SMM

Class Activity: What is social media marketing (SMM)?

🔖 Refer to p.2

Class Activity: Which traditional marketing approach does social media marketing most closely mirror, thereby earning consumer trust?

🔖 Refer to p.2

Class Activity: What do you consider the single greatest advantage of social media marketing, and what real-world examples support your answer?

The History of SMM

Class Activity: Which platforms/tools listed in the evolution of social media you used or are still using?